SECOND SCREEN EXPERIENCE
During Monday night’s episode of
Monday Night Raw®, WWE launched an unprecedented second screen experience, “WWE Active,” on its WWE
flagship app, including the delivery of live match continuation,
backstage content, live polls, photos, trivia and exclusive information
WWE Superstars and Divas.
more than 100,000 updates and 20,000 downloads last
night alone, moving up more than 300 spots into the Top 50 Free
Entertainment Apps on the iPhone, ranking ahead of HBO Go, NBC, Showtime
Anytime, ABC Family and Cartoon Network.
Monday Night Raw, SmackDown and WWE Main Event, in addition to a 24/7 platform for the WWE Universe on-the-go.
Using mobile location technology, users can also order tickets to local events, watch and purchase pay-per-views, buy authentic WWE merchandise via WWEShop.com and follow social conversations happening in their
one else out there is executing an interactive experience at this level
and we’re proud to be at the forefront of innovation,” said Perkins
Miller, EVP Digital Media, WWE.
“WWE is committed to enhancing the fan experience and we’re excited to unveil a revolutionary second screen experience with WWE Active.”
flagship app, powered by Bottle Rocket Apps, is available for iOS and
Android mobile devices and tablets, including the iPad, iPhone, iPod
touch and Samsung Galaxy SIII. The app is free and can be found
in Apple’s iTunes App Store and